Thursday, October 31, 2019

Film Studies (thinking film Essay Example | Topics and Well Written Essays - 2000 words

Film Studies (thinking film - Essay Example One cannot be condemned or belittled for saying that life often imitates art and vice versa. In fact, it's a statement of facts and contradictions that needs to be revered, understood and deconstructed in its entirety. Now really, it's not that premature to say that our past makes our future, and it's owing to this meticulous and oversensitive fashion that our life moves in that we are caught in this struggle of assessing the correlating what has happened and what is about to happen. Lights, camera, actionfrozen in time, and captured for time's keep! Sure enough, literature and informative articles and write ups give us an insight into the past events and the sands of time that have elapsed over centuries, but it's needless to say that while this past may seem suitably exciting owing to the proficient writings of our forefathers, the cinematic past too speaks clearly, indeed alternatively. Alternative Most will be baffled by the use of the term alternative used to describe cinema. Ho wever, if one sees this medium in isolation, it becomes apparent that the reason for this is because Cinema has always been an alternative to conventional wisdom and movement through the ages. It's a reflection of the time, the aspirations, and the realizations one makes in that period. Its history etched in frames, in dialogue, expressions and color. While the past seems magnificent in its appeal, it goes without saying that it reflects on the future. Cinema has seen a lot of transitions, and manifestations through the years, and its appeal remains unbeatable even now. It's got the power to stop us in our tracks, take note of the direction and the paths we have chosen for ourselves and then question possibilities for the future. While one can go on and on about cinematic brilliance, one thing that cannot escape prominence is its history and its beautiful transformation. And while we are gushing at the past it seems only right to pay tribute to the rich past that has inspired present day cinema. Robert Stam wrote, "Theories do not usually fall into disuse like old automobiles relegated to a conceptual junkyard. They do not die; they transform themselves, leaving traces and reminiscences." While Stam eloquently talks about the old giving way to the new and instigating room for experimentation in the process of this transition, what remains inspiring in all this is the cinema prior to the 1960's which raised the bar for filmmakers and technicians alike. It set the foundation from which great cinema emerged and found acceptance. The era prior to the 1960's gave us filmmakers and pioneering geniuses like John Ford, Sergio Leone, David Lean, Orson Welles, Akira Kurosowa, Stanley Kubrick, Alfred Joseph Hitchcock, and Isaac Julien. The list of filmmakers who have made a niche for themselves is long when you tread the boundaries of world cinema. These are the names of only a few who have paved the way for the new generation filmmakers to follow suit. Many theories developed from this school of thought. Isaac Julien's film, Battle of Algiers, not only thematizes the racialised and sexualized look but also provides audio visual illustrations that highlight the protagonist's angst. One can also further interpret it as a theorized orchestration of looks and glances, captured and analyzed in all their permutations

Tuesday, October 29, 2019

Advertising efficiency and the choice of media mix Essay

Advertising efficiency and the choice of media mix - Essay Example Advertising efficiency and the choice of media mix There is also space for print and radio advertising in an advertising strategy that reaches out to the customer base of Alfredo’s, which is niche and local. The focus should be on local advertising in local radio stations and local print publications such as local newspapers and local magazines. The local emphasis recognizes that Alfredo’s is a local business that is characterized by high quality offerings. A national print and radio campaign will not be cost effective for these reasons, that Alfredo’s clientele is mostly local, and Alfredo’s is a small operation catering to a local client base. It makes sense too, from an image perspective, to advertise in local print and radio, to emphasize that the bistro is local and has a local character and flavor. The appeal is to the home crowd, making it more personal, and making the advertising more attractive to the regular clients of the bistro, who live around the area. One can argue that for boys and girls, the real decision makers are the parents. With regard to sporting clothes in particular, parents arguably have the say on what their children wear, what their league affiliations are, and where they source their information relating to sportswear. Fathers for instance make use of sporting events as a way to connect with their children, with sporting events such as baseball games constituting bonding moments with their children.

Sunday, October 27, 2019

Public Interest Is Used To Justify Regulation Media Essay

Public Interest Is Used To Justify Regulation Media Essay Public interest is a concept that can be high-jacked by journalists themselves: a plea of in the public interest is a favourite defence for journalism under attack. It is at the heart of the argument about the extent to which prying reporters and cameras should be allowed to invade personal privacy. The Ofcom code says that Where broadcasters wish to justify an infringement of privacy, they should be able to demonstrate why in the particular circumstances of the case, it is in the public interest. Examples of public interest would include revealing or detecting crime, protecting public health or safety, exposing misleading claims made by individuals or organizations or disclosing incompetence that affects the public. The BBC also has its own guidelines as it seeks to balance the public interest in freedom of expression with the legitimate expectation of privacy by individuals. There is no single definition of public interest, it includes but is not confined to: exposing or detecting crime, exposing significantly anti-social behaviour by those holding high office, preventing people from being misled by some statement or action of an individual or organisation, disclosing information that allows people to make a significantly more informed decision about matters of public importance. However, neither media code or attempts a full definition of the public interest. The BBC requires a higher public interest test for secretly recording in a private place where the public do not have access, secretly recording medical treatments, secretly recording identifiable people in grief or under extremes of stress both in public and semi-public. There are also some arguments over the media whether they are serving the public interest or interesting the public. Public/social purpose media should be informing and educating, but medias are more likely to weigh up the market-driven news values nowadays. The news media are failing to serve the public interest because of the following points: Firstly, abuse of individual right to privacy Privacy and alleged invasions of privacy by the media are central issues in the ethics of journalism. Clearly, we live in a society that values personal privacy, and is concerned about intrusions into privacy from whatever source, including the media. Yet, perhaps paradoxically, we also live in a society that thrives on publicity, or at least one in which many individuals depend on publicity for their lives and activities. This seeming paradox is usually defused by drawing a distinction between the private and the public aspects of peoples lives, and by further claiming that there is indeed a right to privacy, but that in certain circumstances the right can be overridden in the name of the public interest. This account of the matter accepts that in such circumstances an invasion of privacy has actually occurred but that the invasion can be justified by an appeal to a greater good. The right to privacy is no more than a presumption ( though an important one), and that where some information about an individual that he or she would prefer to keep private should be in the public domain, then putting it there is not overriding that individuals right to privacy because no such right ever existed concerning this aspect of the persons life. There is, on this account, no such thing as a justifiable invasion of privacy because justification is in fact a demonstration that no privacy could properly be claimed in the first place. On this account, all invasions of privacy are unjustifiable. This is particularly important in the case of politicians and others who occupy similar positions in society. Thus a politician who has his or her secret love nest exposed in the press is not the victim of an invasion of privacy, because scandalous behaviour of this nature cannot legitimately claim the protection of privacy. This is not simply because politicians are in the public eye, but because they, and others in business and the media as well, wield power in society, and all aspects of the exercise of power must be open to public scrutiny. This is the only way to avoid corruption in public life, and by corruption. I mean more than financial chicanery. I do not say that politicians are not entitled to privacy, but that they are not entitled to abuse the right to privacy. In a democracy those who wield power cannot decide for themselves where to draw the boundary between the public and the private aspects of their lives. In spite of the recent introduction in the UK of some legislative safeguards in the first two areas, there is a little that members of the public can do to assure themselves that their privacy is not being abused here. They simply do not know what is going on an cannot find out, for such abuse is normally hidden at source, even though it might have actual consequences for peoples lives. With invasions of privacy by the press it is wholly different, for here the victim obviously knows. This might explain why there is a considerable outery against invasions of privacy by the press even though this is less harmful to individuals and the democratic political process than abuses in the other two areas for here is an open target, easily identifiable, to soak up the publics concern and wrath. Hence the demand for the press to clean up its act, either voluntarily or, if this fails, through controls imposed by legislation. This threat of statutory restraints prompted the editors if the national newspaper in Britain to issue their own Code of Practice in 1989 to add the codes promulgate by bodies such as the Press Council ( now defunet) and the National Union of Journalists. The editors code and the Press Council code were later absorbed into a newspaper-industry code, monitored by the Press Complaints Commission, in which the voluntary protection of privacy, without legislative intervention, was a primary aim. Secondly, interesting the public rather than serving the public interest According to the trend, the pursuit of profit has replaced that of serving the public interest as the driving force of journalism. News producers even those like the BBC which are free of direct commercial pressures have been required to become more an more oriented towards ratings, subordinating the journalistic obligation to inform to the more audience-friendly task of supplying entertainment. The result of these pressures has been an explosion of infotainment journalism in which entertainment values take precedence over information content, presented at an intellectual level low enough to appeal to the mass audiences which comprise the major media markets( the lowest denominator, as critics frequently express it). Lower, too, than a healthy democracy demands. Political journalism is said to be conforming to the pressures of tabloidisation observed elsewhere in the media: a term which used interchangeably with dumbing down and infotainment, functions as shorthand for the offence, as it is often characterised, of catering for popular tastes. One manifestation of this trend would be the medias contemporary fascination with elite deviance( sexual, financial or moral), as in the cases of Conservative and Labour politicians in Britain throughout the 1990s, an of course Bill Clinton, whose sex addiction was a prominent theme of political journalism in Britain as well as the United States during the 1990s, exemplified by coverage of the Monica Lewinsky scandal in 1998-9. The sleaze agenda which featured prominently in British and American political news for most of that decade was alleged to be driven by market forces rather than public interest, in so far as the relentless commodification of journalism an the ever-increasing competitiveness of the media market put a commercial premium on sensationalism an prurience in coverage of politics. Although journalists like to envision themselves as independent pursuers of truth, the public sees them as employees who are only trying to help corporations make a pound. More than two-thirds say: News papers are concerned mainly with making profits rather than serving the public interest. I believe that newspaper frequently overdramatize some news stories just to sell more papers. Journalists chase sensational stories because they think itll sell papers, not because its an important story. Journalists sometimes see themselves in heroic terms. Lurking in the back of their minds are phases like eyes and ears of the public, representatives of the citizenry and the publics watchdog. By keeping tabs on the politicians, they can ensure that the public will be properly served by the government. The public, however, is convinced that politicians are more ethical than journalists. Many journalists shrug off such findings. Journalists are not supposed to be popular, they say. Theyre supposed to be tough observers of government and society. Thirdly, lies: publish and be damned degenerates to publish and be sued we can afford it: The law is a conservative profession. Most legal advisers first impulse will be tell news organisation Dont publish. The paper is at liberty to ignore the advice: to publish and be damned. But because of the complex risks involved, this is not a decision for an individual reporter or sub-editor to make. It needs to be made collectively and at policy level. Many news reporters start their careers with a stint on the court beat. This is considered good training in the need for discipline and accurate fact-gathering in journalism. Many young journalists, however, find the courts intimidating, confusing, and stultifying boring. Often, thats because they dont know the ropes. News media nowadays tend to pay for the punishment than actually avoid treading lines. They are more likely to step into the grey area on the ethical issues. Fourthly, abuse of the public interest defence (especially by some elements of the news media) : Journalists damage their case further when their stories go too far, as they often do. Tabloids have behaved as though the public interest argument stretches indefinitely, that once established it justifies anything. But a legitimate public interest in an aspect of the private behaviour of a public figure cannot automatically justify disclosure of any private information about the individual. Legitimate public interest certainly justified the story that the heir to the Britain throne, Prince Charles, the Prince of Wales, had had an affair with Mrs Camilla Parker-Bowles after his marriage. Public interest would probably also has justified the story, were it true, that Charles have sex with Camilla at his home while his wife was upstairs. The case was compromised, though by publication of pictures inside the Parker-Bowles home and bedroom against their will. They were not justified by a pub lic interest. The chairman of the PCC, Lord Wakeham, gave a strong warning to editors early in 1995 against abuse of the public interest defence. He said the Commission would not tolerate spurious use of the defence when considering complaints. Soon afterwards, the PCC severely critised the biggest selling British newspaper, the Sunday tabloid, the News of the World, for coverage of the illness of Lady Spencer, wife of the brother of the Prince of Wales. The paper has shown sad pictures of Lady Spencer, taken evidently without her knowledge, while she was being treated for an eating disorder. No genuine public interest was involved an Lord Wakeham took the unusual step of writing to the owner of the paper, Rupert Murdoch of News Corporation, about it. As a result, Murdoch publicly rubuked the News of the World editors. Specious and spurious arguments and dubious cases aside, the public interest defence is widely recognized as valid within limits. The committee appointed by government to examine media intrusion and suggested what public interest defences might be used. Journalistic intrusion could be justified if the information collected expose crime, other wrong-doing or a danger to public health. The PCC adds a further consideration: intrusion can be justified if it would prevent the public from being misled by some statement or action of an individual or organisation. This could be strengthened further by adopting the public interest defence that already exists in the Obscene Publications Act. An intrusion could be defended if the material gained exposed any matter of serious concern to the general public. Critics regard generalized exceptions as weasel words designed to allow disreputable journalism to proceed unhindered. But plainly interpreted, a wide-ranging defence of the kind envisaged would offer some protection for public figures, would reduce the risk of commercial villains sheltering behind a privacy law and would not damage protection for ordinary people when they deserve it. Lastly, Outings by media which are couched as serving the public interest. To conclude , the news media are failing to serve the public interest because of abusing of individual right to privacy, interesting the public rather than serving the public interest, lies: publish and be damned degenerates to publish and be sued, abusing of the public interest defence (especially by some elements of the news media) and Outings by media which are couched as serving the public interest.

Friday, October 25, 2019

Defining Success :: Definition Essays

Success is within the mind of the individual. A large portion of ones life is spent working to become successful. People are told throughout childhood to work hard so they can grow up and make lots of money. But success takes many different forms. Different people have different interpretations of what success means to them. For some, success is measured by social status and wealth; for others success is determined only by the amount of happiness one feels. Money is the main concern for some people. It is a crucial necessity for anyone who is trying to succeed in life. Many believe that the only way to succeed is to have a lot of money. For this type of person, achieving success starts with going to a good college. It is a competitive job market and if one wants a high paying job he needs some college credentials. College is also said to prepare people to take on the world. Once one has graduated and has a well paying job he is on his way to becoming successful. People work their whole lives making money so they can satisfy their desires. The idea of being able to purchase the items one has always dreamt about is an achievement. People dream about owning a home and having beautiful things to fill it with. Many people take pride in what they possess. People want to own nice homes, nice cars, and nice clothes. Some need to look successful in order to feel successful. These people feel successful when they can admire what their hard work has given them. For some, happiness is all that matters. Happiness is achieved in many ways, and it doesn’t always involve money. There are many things that contribute to making a person feel happy and successful. One can feel successful without a lot of money at all. For example, feeling loved is something that makes everyone happy. Many believe that without love life is not thoroughly complete, thus never truly achieving success. Ones line of work can also affect how happy he is. Some feel that it is more important to enjoy work and get less money than it is to hate work and get paid more. Another factor in achieving psychological success is ones ability to enjoy what life gives him. There are many qualities of life that are overlooked. Everyone is dealt family and it is important to value that.

Thursday, October 24, 2019

Favorite Brand Paper Essay

Within this paper the reader will read about 3 to 4 companies the author would like to work for with detailed explanations as to why. Furthermore, the reader will learn ways of engaging those companies in the most effective manner in communication that guarantees the author’s acceptance of those position(s), and what makes the author potentially valuable to those companies. In short, YOU the reader will learn the, who, what, and why of piecing a proposal (an elevator pitch) together while keeping it short and simple. The elevator pitch that will be used depends on what position you would like to expose oneself to within/for the organization. For now, let us check out potential companies the author envisions himself working for. Then we can look a few elevator pitches that will guarantee the authors acceptance. Ideal Company(s) to Work For/With One of the author’s ideal company(s) to work with would be in the area of market advertising. Reason being is that the author has a sincere belief that influence plays a major role in economic growth and development if not the opposite depending on what is being promoted. So the ideal company would be a company called LGA (http://lgaadv.com/). Another interest is management for a company therefore, the ideal company the author would like to work with is Integrated Management Associates (http://www.ima-pm.com/) who specializes in developing leadership skills from self capture-to-company capture perspectives. Finally, trading/negotiating is another interest the author admires. So sales would be an ideal career and likes Wal-Mart (http://www.walmart.com/). Does He Got What It Takes The author has somewhat an experience related background in those fields. For an example: The author as a young man handled voluminous orders and door-to-door sales for a direct marketing company (he wishes to not mention the name). His aggressive persistence and way with words ushered him straight to the top. Moreover, his desire to work with others in his interest in trading (in which he was exceptional at) gave a desire to work with like minded individuals- so obtaining a degree in the services of Management enabled the author to learn skills in communication, observation, integration, coordinating, and specialization. Although the author doesn’t remember what was said that placed him in positions of power in recent years, but since developed, let us look at his elevator pitch in obtaining a career of his dreams on a macro-level. To get a bit more creative, he would choose to be President of THE UNITED STATES of AMERICA. An Elevator Pitch The elevator pitch that will be used to explain the author’s value to those companies is as expressed below for the local companies and the position for a seat as president also. The pitch is as so: Hello, my name is Brandon White, also known as BWU. I will be obtaining a degree in business management with a concentration in management and have recently graduated from the University of Phoenix. I am looking to add value to your company/constituents with learned skills I have developed over decades. I recently written an article revealing the phenomena. Can I invite you to my summit to elicit your inquires? The pitch, does it sound as if it is coming from someone who wants to simply work and stay at the bottom of the totem poll? The author certainly doesn’t think so, however, the pitch does reveal a drive to reveal something that is only possessed by the deliverer. The author basically states that developing a pitch that entails/projects confidence, influence, and room t o give the listener room to ask questions wins if responses are in harmony with the observer’s question(s). Best Ways to Make Contact According to the author, best ways to make contact would be in the most effective form of communication- writing. He writes that because the communication would be void of all emotions as oppose to speaking over a telephone or in person and listening to reactions stemming from emotions. And the same would be applied for those needed to contact that may have influence in the hiring process. Granted, the author isn’t saying create something so influencing that doors will be opened for you, but injecting different levels of communication for different levels of positions. For example, if you wanted to land a gig working within a company your communication would reflect an ability to work well with others, being able to follow directions, and having some form of dependability. However, if you wanted to land a gig running a company, one must know how to nurture that company to the point all the above answers for working that company would be included while being able to communicate and execute those  actions.

Wednesday, October 23, 2019

Educational Goals Essay

I am working toward a Bachelor’s degree in Interactive Media Design. I chose this because it combines two things that I am highly interested in – technology and creativity. I also researched the percent increase in jobs in the field over the past few years, which was higher than several other programs I looked into. After taking a few classes at Eastern Illinois University in Management Information Systems, I decided that computer programming and networking was not for me. I was not very good at networking and I did not enjoy programming. However, there was one class that seemed to be a lot different than all the other ones I was taking. It was an Information Presentation class where we worked with programs such as Adobe Photoshop, Google Sketch up, and Windows Movie Maker. Another reason I chose this program is because technology, as we all know, is always changing and growing. I feel like there will always be jobs in this area and new ones being created. I know I will not receive any immediate benefits after obtaining my Bachelor’s degree because I work for a non-for-profit company mostly funded by the state of Illinois. However, with that degree I will have the opportunity to apply for other jobs in other places as it is typically a requirement for the type of job I want. There are about 12 classes I need to take to complete the program since I’ve already transferred in all of the general education requirements. I am just taking Learning Strategies for the summer to brush up on some things and get used to taking a class completely online. It is also a prerequisite for all the other classes I need to take. In the fall, I will take the first two required classes. I am a bit cautious to take more than 2-3 a semester right away since I work full time, have a 5 year old daughter, and haven’t had any classes since 2009. I assume it will take me roughly two years to finish this program. That includes taking classes in the summer. I am not trying to finish it quickly I just want to finish eventually in order to secure my daughter’s future.